| 词条 | 外贸英语函电（高职高专国际商务类规划教材） |
| 释义 | 基本信息书名：外贸英语函电 教材所属系列：全国高职高专国际商务类规划教材作者：赵春漫 编著 出版：北京大学出版社 书号：ISBN 978-7-301-18016-7 开本：正16开 内容简介本书共分11章，第1章简要介绍外贸信函的基本要素、格式和写作原则。第2～10章讲授外贸进出口流程的主要环节：建立业务关系、询盘与回复、报盘与还盘、达成交易、支付、包装、装运、保险、投诉与索赔等，侧重于对该外贸环节中最常用的几类信函的介绍。每章分为若干个针对该外贸环节的具体写作任务，包括概述、写作技巧、信函实例、有用的表达和典型句型、实训项目、选择性的学习材料和课后习题。第11章简要介绍传真和电子邮件的基本要素和写作要点。 本书适用于高等职业技术学院、继续教育学院等大专层次的国际贸易、商务英语、国际商务等相关专业的教学及外贸行业的培训，也可供从事国际交流和对外贸易的从业人员自学或参考。 本书目录Chapter 1 Basic Knowledge and Layout of a Business Letter. 1 Chapter 2 Establishing Business Relations. 18 Task 1 Establishment of Business Relations. 19 Task 2 Credit & Status Enquiries. 24 Chapter 3 Enquiry and Reply. 38 Task 1 Making an Enquiry. 39 Task 2 Reply to an Enquiry. 42 Chapter 4 Offer and Counter-offer. 55 Task 1 Making an Offer 56 Task 2 Making a Counter-offer 58 Chapter 5 Conclusion of Business. 72 Task 1 Placing an Order 73 Task 2 Accepting an Order 76 Task 3 Declining an Order 78 Chapter 6 Terms of Payment 90 Task 1 Negotiating Payment Terms. 91 Task 2 Urging & Advising Establishment of an L/C.. 97 Task 3 Requesting to Amend an L/C.. 105 Chapter 7 Packing.. 127 Task 1 Informing Packing Requirements. 128 Task 2 Reply to Packing Issues. 131 Chapter 8 Shipment 146 Task 1 Giving Shipping Instructions. 147 Task 2 Urging a Timely Shipment 149 Task 3 Giving Shipping Advice. 151 Task 4 Asking for an Amendment to Shipment Clause. 153 Chapter 9 Insurance.. 165 Task 1 Requesting the Exporter to Cover Insurance. 166 Task 2 Type of Coverage Adopted. 169 Task 3 Reply to the Letter Requesting Excessive Insurance. 171 Chapter 10 Complaint and Claim... 182 Task 1 Making Complaints or Claims. 183 Task 2 Reply to Complaints and Claims. 188 Chapter 11 Fax & E-mails. 203 附录A 外贸函电常用词汇.... 216 参考书目.... 222 |
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