词条 | 新编商务英语综合教程 |
释义 | 图书信息新编商务英语综合教程 作 者: 谢丹焰 主编 出 版 社: 清华大学出版社有限公司 出版时间: 2009-11-1 开 本: 16开 I S B N : 9787811237399 定价:¥28.00 内容简介《新编商务英语综合教程》是“高等学校商务英语系列教材”之一。本书为第1册的教师用书,共10个单元,主要内容包括单元教学目标、背景知识、语言点讲解及课后练习答案。 本教程选材新颖,内容丰富,专业面广,实用性强,可供高等院校经贸和商务英语专业的学生、具有相应英语水平的商务工作者及英语爱好者学习使用。 目录Unit 1 Business Etiquette Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 2 Shopping Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 3 Companies Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 4 Products Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 5 Promotion Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 6 Job Interviews Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 7 Cultural Diversity Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 8 Managers Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 9 Going Global Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises Unit 10 Retailing Ⅰ Teaching Objectives Ⅱ Background Information Ⅲ Language Focus Ⅳ Key to Exercises |
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