| 词条 | 高级职业英语读写教程2 |
| 释义 | 图书信息出版社: 高等教育出版社; 第1版 (2009年11月1日) 丛书名: 高职高专职业英语立体化系列教材 平装: 155页 正文语种: 简体中文, 英语 开本: 16 ISBN: 9787040282078 条形码: 9787040282078 尺寸: 24.8 x 20.6 x 0.8 cm 重量: 299 g 内容简介《高级职业英语读写教程2》是一套专门针对高职高专学生实际需求而编写的英语系列教材。其编写历经两年之久，经过广泛调查研究，获得了大量客观可靠的数据和访谈笔录，并在此基础上进行了科学的定量和定性分析。其编写理念是在对用人单位、毕业生、在校生和教师及教学管理部门进行调查的基础上，采取“能力倒推”的方法，即根据调查统计结果筛选出毕业生实际工作岗位所涉及的岗位英语技能点，再根据目标工作岗位群的特征，将这些技能点按照语言教学的客观规律进行科学的编排和语言精加工，整合成具有共性特征的技能模块，从而形成教材的主要架构。 本系列教材依据教育部颁布的《关于全面提高高等职业教育教学质量的若干意见》，遵循“面向社会、针对岗位、强化能力、促进发展”的宗旨，坚持“能力本位、任务驱动、行动导向、教学做一体化”的教学模式和以岗位技能为主线，以职场活动为情景的编写原则，构建“基于工作过程的项目导向”的内容体系，紧扣岗位需求，做到“学中做，做中学”，以“学以致用”、“学以管用”、突出技能训练和全面提高学生完成岗位工作能力为目的。 本教材形式新颖，按照听说模块、读写模块和拓展模块分册编写，具有较强的针对性和实用性，为学生通过本教材的学习，掌握职场生存和发展必需的英语基本技能提供了可靠的保障。 本系列教材吸收国内外优秀教材的编写经验，并由外籍专家对语言审定把关，是一套专为高职高专院校非英语专业英语教学量身打造的综合英语系列教材。 目录Unit 1 Inroducing a Company Section 1 Before-class Activities: Getting Things Ready Section 2 In-class Activities: Things to Do 2 Section 3 Things to Write 7 Section 4 After-class Activities: More Things to Do 10 Unit 2 Establishing Business Relations Section 1 Before-class Activities: Getting Things Ready 14 Section 2 In-class Activities: Things to Do 15 Section 3 Things to Write 20 Section 4 After-class Activities: More Things to Do 23 Unit 3 Promoting Products and Services Section 1 Before-class Activities: Getting Things Ready 28 Section 2 In-class Activities: Things to Do 29 Section 3 Things to Write 34 Section 4 After-class Activities: More Things to Do 36 Unit 4 Attending Fairs and Exhibitions Section 1 Before-class Activities: Get, rig Things Ready 4! Section 2 In-class Activities: Things to Do 42 Section 3 Things to Write 47 Section 4 After-class Activities: More Things to Do 52 Unit 5 Negotiations Section 1 Before-class Activities: Getting Things Ready 56 Section 2 In-class Activities: Things to Do 57 Section 3 Things to Write 62 Section 4 After-class Activities: More Things to Do 66 Unit 6 Contracts 71 Section 1 Before-class Activities: Getting Things Ready 71 Section 2 In-class Activities: Things to Do 72 Section 3 Things to Write 78 Section 4 After-class Activities: More Things to Do 80 Unit 7 Culture and Etiquette 85 Section 1 Before-class Activities: Getting Things Ready 85 Section 2 In-class Activities: Things to Do 86 Section 3 Things to Write 91 Section 4 After-class Activiues: More Things to Do 94 Unit 8 Business Ethics and Integrity 98 Section 1 Before-class Activities: Getting Things Ready 98 Section 2 In-class Activities: Things to Do 99 Section 3 Things to Write 104 Section 4 After-class Activities: More Things to Do 107 Unit 9 Modern Administration 112 Sect:ion 1 Before-class Activities: Getting Things Ready 112 Section 2 In-class Activities: Things to Do 113 Section 3 Things to Write 118 Section 4 After-class Activities: More Things to Do 123 Unit10 Dealing With With Workolace Problems Section 1 Before-class Activities: Getting Things Ready 128 Section 2 In-class Activities: Things to Do 129 Sect:ion 3 Things to Write 134 Section 4 After-class Activities: More Things to Do 137 Vocabulary Phrases and Expressions |
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