经贸英语概念：

图书信息

内容提要：

图书目录：

经贸英语概念：

从语言的社会功能变体来讲，经贸英语是在跨文化国际经贸领域中，主要由生产商、代理商、消费者、投资者等使用的，以进行和完成相关经贸交际活动为目的，在词汇、句法、篇章上具有特定表现形式、表达程式、言语规范及言语规律的，相对稳定的一种功能变体。作为特殊用途英语（English for SpecifiPurposes，ESP），经贸英语（Business English）与其国际经贸交际环境、言语生产者、言语接受者、语体学、语用学、篇章语言学等有密不可分的联系。经贸英语正是在这些联系的基础上显示出其独特的语体特征。

图书信息

作/译者：廖国强出版社：高等教育出版社

出版日期：2005年01月

ISBN：9787040161984 [十位:7040161982]

页数：256 重约：0.340KG

定价：￥28.00

内容提要：

本书是行业英语系列教材中的一册。本书共15单元,每单元分4大模块:听力、会话、基础知识和综合练习。本书在选材上注重前瞻性,着眼于行业新理念、新方法、新术语的导人;在各单元的设计上突出听说训练,以培养学生用英语进行交际的能力,适应复合型人才培养和对外经贸工作的需要。本书适合大专院校外经、外贸专业的学生和相关从业人员使用。本书另配有录音带。

图书目录：

UNIT 1 Trade(贸易)

Part 1 Understanding of Trade

Part 2 Establishing Trade Relations

Part S Rudimentary Knowledge

Part 4 Additional Practice

UNIT 2 Markets(市场)

Part 1 Some Forms of Markets

Part 2 Marketing Products or Services Successfully

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 3 Attacting or Making Investment(引资或投资)

Part 1 Attracting or Making Investment

Part 2 Investment Environment

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 4 Import and Export(进口与出口)

Part 1 Import and Export

Part 2 Making the Decision to Import or Export

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 5 Technology Transfers(技术转让)

Part 1 Benefits of Advanced Technology

Part 2 Introducing the Latest Technology to Keep Competitiveness

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 6 Invitation for and Submission of Bids(招标与投标)

Part 1 Conditions for Bids

Part 2 Consulting About the Bids

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 7 Inquiry and offer(询价与报价)

Part 1 General Ideas of Inquiry and Offer

Part 2 Dialogues About Inquiry and Offer

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 8 Counter-offer(还盘)

Part 1 Understanding of Counter-Offer

Part 2 Meeting Each Other Halfway

Part 3 Rudimentary Knowledge

Part 4 Additional Practice

UNIT 9 Accptance and Ordering(接受与订购)

UNIT 10 Packing and Shipment(包装与发运)

UNIT 11 Insurance(保险)

UNIT 12 Agency(代理)

UNIT 13 Claims(索赔)

UNIT 14 Arbitration(仲裁)

UNIT 15 Commercial Documents(商贸单证)

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