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词条 消费新时代(英文版)
释义

基本信息

作者:闫浩

ISBN:10位[7508509773]13位[9787508509778]

出版社:五洲传播出版社

出版日期:2006-09

定价:¥52.00元

内容提要

改革开放二十几年来,中国的经济、社会、人们的生活方式和消费观念都发生了巨大的变化——引导家庭消费的商品从当年“百元级”的自行车、缝纫机、手表到80年代末90年代初“千元级”的彩电、冰箱、洗衣机再到如今“万元级”的高清晰大屏幕数字电视、高档家居用品、汽车和房子,人们的消费意识经历着跳跃式的发展。

本书为英文版。

编辑推荐

PopularConsumptionFocus

MultifariousDeliciousDishes

PropertyPurchaseHeat

BrandandBeautifulCars

InformationConsumption

EducationalConsumption

LeisureConsumption

EnjoyingDomesticService

HolidayConsumption

FashionableConsumptions

TheFashionofBeauty

TakeCareoftheSkin

Hairdressing

Man-MadeBeauty

Dieting

CrazyforLuxury

ComplexofBrandWatch

ARaceofDeluxeCars

TheBigFashionShow

CostlyCosmetics

NoLimittoaYoungHeart

NewModelsofConsumption

IncreasingPOSTerminalsandBankingCards

TheTimesof"NegativeRichMen"

LeasingConsumption

MultipleShoppingSites

FromFoodMarkettoConvenientStore

ChainStoreBusinessinChina

ShoppingMall:ConsumptioninEntertainment

OnlineShopping

ConsumersandConsumptionConcepts

ImpactofAdvertisement

TrendsAdvocatedbyVogueMagazines

Brandsand"BetterLife"

HighConsumptionGroup

TheBridgetJonesEconomy

TheOnly-ChildGeneration-"NoSavingsClan"

SilverConsumption

ProtectingtheConsumer'sRightsandInterests

目录

PopularConsumptionFocus

MultifariousDeliciousDishes

PropertyPurchaseHeat

BrandandBeautifulCars

InformationConsumption

EducationalConsumption

……

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