图书信息

内容简介

目录

图书信息

出版社: 北京科学技术出版社; 第1版 (2006年1月1日)

平装: 392页

开本: 32开

ISBN: 7530413813

条形码: 9787530413814

尺寸: 20.2 x 14 x 1.6 cm

重量: 422 g

内容简介

本教材是中央广播电视大学英语系(外贸方向)外贸英语函电课的教材，供广播电视大学的英语专业(外贸方向)的学生和具有同等水平的自学者使用。内容涉及引语、书信结构和格式，资信调查、建立业务关系、询价、发盘、还盘、接受、付款、装运和索赔等业务环节。本教材涉及的各个业务环节的书信力求包含必须掌握的基本知识，力求典型、实用、易学易懂。

目录

PART 1 Introduction

Lesson 1 A Letter is a Personal Contact

Lesson 2 Business Letter-Writing

PART 2 Structure and Styles of Business Letters

Lesson 3 The Structure of a Business Letter

Lesson 4 The Styles of Business Letters

作业一

PART 3 Credit Inquiries and Replies

Lesson 5 Credit Inquiry

Lesson 6 Reply to Credit Inquiry

Lesson 7 Trade Reference

Lesson 8 Credit Information

作业二

PART 4 Establishing Business Relations

Lesson 9 An Importer's Self-Introduction

Lesson 10 A Letter to a Japanese Exporter

Lesson 11 A Reply to the Letter in Lesson 10

PART 5 Inquiries and Replies

Lesson 12 An Inquiry and the Reply

Lesson 13 Asking for Information about"Seagull" Cameras

Lesson 14 Sending Catalogue and Price List

Lesson 15 A specific Inquiry

作业三

PART 6 Offers

Lesson 16 An Offer Without Engagement

Lesson 17 A Firm Offer

Lesson 18 Proforma Invoice

Lesson 19 A Voluntary Offer

作业四

PART 7 Orders

Lesson 20 An Order

Lesson 21 Acknowledging an Order

Lesson 22 Confirming an Order

PART 8 Telegrams

Lesson 23 Sample Telegrams

Lesson 24 Composing Telegrams

PART 9 Telexes

Lesson 25 A Sample Telex

Lesson 26 Composing the Telex Message

作业五

PART 10 Counter-offers and Replies

Lesson 27 A counter-Offer

Lesson 28 Declining a Counter-Offer

Lesson 29 Counter-Suggestion to a Counter-Offer

Lesson 30 A Counter-Offer and Favourable Reply

作业六

PART 11 Acceptance

Lesson 31 A Transaction on Chemical Fertilizer

Lesson 32 Acceptance of an Offer of Sugar

Lesson 33 Sending Sales Confirmation

PART 12 Payment

Lesson 34 D/P and D/A

Lesson 35 Urging Establishment of Letter of Credit

Lesson 36 L/C Amendment

Lesson 37 Extension of an L/C

作业七

PART 13 Shipment

Lesson 38 Shipping Instructions

Lesson 39 Transshipment

Lesson 40 Urging Shipment

Lesson 41 Shipping Advice

作业八

PART 14 Claims

Lesson 42 Claim on Wrong Goods

Lesson 43 Reply to the Claim on Wrong Goods

Lesson 44 Claim for Shortweight and Inferior Quality

Lesson 45 Settlement of the Claim for Shortweight and Inferior Quality

附件一 Simplified Form of Sales Confirmation (for reference only)

附件二 A Letter of Credit(for reference only)

附件三 外贸英语函电课教学大纲

外贸英语函电课教学实施意见

附件四 辅导材料

PART 1 Introduction

PART 2 Structure and Styles of Business Letters

PART 3 Credit Inquiries and Replies

PART 4 Establishing Business Relations

PART 5 Inquiries and Replies

PART 6 Offers

PART 7 Orders

PART 8 Telegrams

PART 9 Telexes

PART 10 Counter-offers and Replies

PART 11 Acceptance

PART 12 Payment

PART 13 Shipment

PART 14 Claims

附件五 练习参考答案

附件六 自测题

附件七 学习助手

PART 1 Introduction

PART 2 Structure and Styles of Business Letters

PART 3 Credit Inquiries and Replies

PART 4 Establishing Business Relations

PART 5 Inquiries and Replies

PART 6 Offers

PART 7 Orders

PART 8 Telegrams

PART 9 Telexes

PART 10 Counter-offers and Replies

PART 11 Acceptance

PART 12 Payment

PART 13 Shipment

PART 14 Claims