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词条 经贸英语阅读
释义

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作/译者:王育红 胡小平出版社:对外经济贸易大学出版社

出版日期:2005年08月

ISBN:9787810785259 [十位:7810785257]

页数:306 重约:0.272KG

定价:¥17.00

内容提要:

本书旨在提高阅读者的经贸英语阅读水平,主要涉及了经济学、国际经济学、国际贸易理论、政策措施以及实务、国际金融、国际投资、国际商法、市场营销、经济管理等领域的知识。书中各章后的注释有助于读者把握基础专业知识以及对文章的理解。

图书目录:

Chapter One Economics 经济学

Text A Microeconomics and Macroeconomics

Text B The Income-Expenditure Model

Text C Economics Basics:Production Possibility Frontier (PPF)and Opportunity Cost

Chapter Two Development Economicas 发展经济学

Text A What Is Development Economics?

Text B The Harrod-Domar Growth Model

Text C Tsunami Could Throw Nearly2 Million Additional People into Poverty in thd Affected Countries

Chapter Three International Fconomics 国际经济学

Text A Whet is International Economics?

Text B The International Economy

Text C Factor-Endowment Theory

Chapter Four International Trade Theories 国际贸易理论

Text A Absolute Cost Theory

Text B Comparative Cost Theory

Text C The World Trade Organization

Chapter Five International Trade Policies and Measures 国际贸易政策措施

Text A Free Trade or Protectionism?

Text B Free Trade in Asian Style

Text C Trade Policy Tools

Chapter Six International Trade Practice 国际贸易实务

Text A Introduction to Incterms2000

Text B MNCs are Gradually Monopolizing China's Markets

Chpater Seven International Business Negotiation 国际商务谈判

Text A Beginner's Guide to International Business Negotiations

Text B United States Business Etiquette

Text C Eight Steps To Success In Negotiating-Importance of Business Negotating

Chpater Eight International Finance 国际金融

Text A The IMF's Role at a Glance

Text B Ex change Rates

Text C Effort to Balance International Payments

Chapter Nine Monetary Banking 货币银行学

Chapter Ten International Investment 国际投资

Chapter Eleven Accountancy 会计学

Chpater Twelve International Business Law 国际商法

Chpater Thirteen Marketing 市场营销

Chpater Fourteen Economic Management 经济管理

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