What Would Google Do?

内容简介

中文简介

作者简介

What Would Google Do?

作　者/Author:Jeff Jarvis 著出 版 社/Publisher:HarperCollins

中文书名/Chinese Title:谷歌将带来什么

ISBN:9780062063359

出版时间/Publication Date:2010-10-26

装　帧/Format:平装

纸　张/Paper:胶版纸

正文语种/Language:英文

所属分类/Category:图书 > 英文原版书 > Arts & Photography（艺术与摄影）

定 价：￥57.70

京 东 价：￥35.90（63折）

内容简介

A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google—the fastest-growing company in history—to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

中文简介

一个大胆的要求和重要的书最迫切的问题和答案今天:谷歌怎么办?书中预言的一个组成部分,一部分思想试验,一份宣言,和一份生存手册,包括互联网和写博客的先驱杰夫·贾维丝小姐reverse-engineers Google-the发展最快的公司在history-to发现四十形象、直观的规则来管理和生活。与此同时,他阐明了新世界观的网络一族:如何挑战和破坏,也开辟了广阔的新机遇。他的研究已违反直觉的,富有想象力,有创新实践,最重要的是有远见卓识,让读者一眼,everything-from公司都给政府、国家individuals-must进化在谷歌时代。一路上,他看起来车子的引擎罩下所设计驱动、思考问题是一个世界性的大学,学生必须设计他们的课程,是指航空公司受到社会网络,想象开源的餐厅,并透过一系列的行业和机构,很快就会受益于这本书的核心问题。结果是惊人的,mind-opening书到,不是谷歌。它是关于你。

作者简介

Jeff Jarvis (born July 15, 1954) is an American journalist. He is the former television critic for TV Guide and People magazine, creator of Entertainment Weekly, Sunday editor and associate publisher of the New York Daily News, and a columnist on the San Francisco Examiner.