上海大学数字影视艺术研发中心

以加强与社会的广泛合作、提升学科学术水平、拓展和延伸影视艺术技术的表现领域和应用市场为发展目标，构筑较完善的数字影视艺术设计技术研发与学科建设平台，注重技术与艺术的交叉融合，强调技术对艺术的提升与创新，形成研发、教学与应用的学科发展链，逐步建成有创新、有特色、处国内领先水平的交叉学科。中心紧密结合当代传媒技术发展趋势和需求，以研发影视艺术中的数字技术为切入点，拓展和提高影视艺术内涵和表现力，研究方向有数字艺术设计、影视网络技术、影视数字技术。主要研究内容有数字图像处理方法与技术、计算机图形与仿真、视觉计算、数字影视设计、动画设计理论方法与制作、动作传感、多媒体计算技术、网络三维技术、影视点播与广播、影视创意设计与效果仿真、影视拍摄计算机控制方法与技术、非线性编辑、影视计算机处理与合成方法与技术等。在研项目有上海市科委、教委项目多项。

The goal of the R&D Center for Digital Film&TV Studies is to strengthen extensive cooperation with society, promote the development of related disciplines, and expand the expressive capability of and market demand for technologies employed in the film&TV art. Correspondingly, the Center attaches great importance to the integration of technology and art and the refining of artistic expressiveness achieved by technology, so as to construct a full-fledged platform for the research and development of digital art designing technology and a well linked chain of R&D, education and application for the advancement of this distinctive interdisciplinary subject.

Attentively tracing the development trend of and the demand for contemporary media technologies and focusing its academic energy on the digital technology employed in the film & TV art, the Center is set to expand the scope of film & TV expressiveness. The research areas of the Center cover digital designing and network technology and digital technology for films and TV, which, more specifically, include: the processing and technology of digital images, computer graphics and simulation, visual calculation, designing of digital films and TV, theories of animation designing and the production of animations, action transducing, technology of multi-media calculation, Internet three-dimensional Internet technology, films & TV on demand and broadcasting, original designing of films and TV and the simulation of its effect, the methods and technology of computerized controlling of the shooting of films and TV, non-linear editing, the methods and technology of computerized processing and composition of films and TV programs.