| 词条 | 商务英语函电教程 |
| 释义 | 图书信息出版社: 武汉理工大学出版社; 第1版 (2008年9月1日) 丛书名: 高等学校商务英语专业系列教材 平装: 277页 正文语种: 英语, 简体中文 开本: 16 ISBN: 756292693X, 9787562926931 条形码: 9787562926931 尺寸: 25.6 x 18.4 x 1.6 cm 重量: 499 g 内容简介《商务英语函电教程》的读者对象主要为经贸类专业学生和英语专业经贸方向的学生以及从事国际贸易工作的商务工作人员。为了适应教学，满足教学和学生的不同需求，提高教学效果，本着“改革教学须先改革教材”的精神，《商务英语函电教程》力求摈弃陈旧古板的商业套语和过时的表达方式，使商务函电的写作更适合现代高效、简洁的要求。书中内容以英文为主，以中文为辅，突出重点难点，分若干单元对相关知识点用英文介绍，并提供精练的信函或E-mail实例，以中文加以注释，方便学生理解并掌握。在内容安排上，一个单元一个主题，紧扣相关国际贸易实务的知识点。写作指南、范文、注释以及常用语句完美体现现代商务英语函电格式、专业词语、行文方法及文体特点，以期帮助学生融会贯通。课后练习形式多样，旨在巩固训练，拓展词汇与表达，熟练掌握写作技巧，提高商务英语函电写作水平。 目录Unit One Basic Knowledge of Business Letter Writing(商务函电写作基础知识) General View Specimen letters Guidelines for Writing Vocabulary Useful Expressions Exercises Unit Two Establishing Business Relations(建立贸易关系) General View Guidelines for Writing Specimen Letterst Useful Expressions Exercises Unit Three Enquiries and Replies(询价及回复) General View Guidelines for Writing Specimen Letters Useful Expressions Exercises Unit Four Offers and Counteroffers(报盘与还盘) General View Guidelines for Writing Specimen Letters Useful Expressions Exercisest Unit Five Sales Promotion(促销) General View Guidelines for Writing Specimen Letterst Useful Expressions Exercises Unit Six Orders and Acknowledgements(订单与接受) General View Guidelines for Writing Specimen Letters Useful Expressions Exereises Unit Seven Sales Confirmations(销售确认书) General View Guidelines for Writing Specimens Useful Expressions Exercises Unit Eight Terms of Payment(支付) General View Specimens Guidelines for Writing Useful Expressionst Exercises Unit Nine Packing(包装) General View Guidelines for Writing Specimen Letters Useful Expressions Exercises Unit Ten Transportation(运输) General View Guidelines for Writing Specimen Letters Useful Expressions Exereises Unit Eleven Insurance(保险) General View Guidelines for Writingt Specimen Letters Useful Expressions Exercises Unit Twelve Complaints，Claims and Adjustments(申诉、索赔、理赔) General View Guidelines for Writing Specimen Letterst Useful Expressions Exercises Unit Thirteen Agency(代理) General View Guidelines for Writing Specimens Useful Expressions Exercises Unit Fourteen Bidding(投标) General View Guidelines for Writing Specimens Useful Expressions Exercises Selective Reading Unit Fifteen Electronic Correspondence(电子函电邮件) General View Guidelines for Writing Specimens Useful Expressions Exercises Key to the Exercises(单元练习答案) Reference Books(参考文献) |
| 随便看 |
百科全书收录4421916条中文百科知识，基本涵盖了大多数领域的百科知识，是一部内容开放、自由的电子版百科全书。