| 词条 | 商务旅游英语教程 |
| 释义 | 《商务旅游英语教程》由黄瑛著，于2009年由华中科技大学出版社出版发行，该教材试图做到具有引导性，能为商务旅游人士、旅游从业人员、英语和旅游专业本科生更好地熟悉不同国家的风俗习惯、礼仪礼节起到具体的引导作用。该教材具有广博性，内容涉及旅行、国际商务、国际会展、国际体育运动等方面；具有适用性，特别适用于普通理工科高校、师范类高校和独立学院开设英语专业的本科生，难度基本适合英语专业二、三年级学生。 图书目录(Unit 1 Culture(Ⅰ) Unit 2 Culture(Ⅱ) Unit 3 Tourism Unit 4 Travel Unit 5 Food and Beverage(Ⅰ) Unit 6 Food and Beverage(Ⅱ) Unit 7 Hotel related English(I) Unit 8 Hotel-related English(Ⅱ) Unit 9 Business Management Unit 10 Business Marketing Unit 11 Negotiation Unit 12 Logistic Unit 13 Transportation Unit 14 International Conference Unit 15 International Exhibition Unit 16 Sports Tourism) 图书信息书 名: 商务旅游英语教程 作 者：黄瑛 出版社： 华中科技大学出版社 出版时间： 2009-4-1 ISBN: 9787560952475 开本： 16开 定价: 20.80元 内容简介该教材共16个单元，每个单元有1篇主课文和1篇拓展阅读。主课文包含阅读材料、单词和短语的注释、课后练习。课后练习有词汇测验、阅读理解、翻译和写作等训练内容。拓展阅读包含阅读材料和词汇。 图书目录Unit 1 Culture(Ⅰ)Main Text The Meaning of Culture Supplementary Reading Intangible Cultural Heritage on UNESCO List Unit 2 Culture(Ⅱ)Main Text Cross-cultural Management and Training Supplementary Reading The Impact of Culture on Business Unit 3 TourismMain Text Global Code of Ethics for Tourism Supplementary Reading Ecotourism Unit 4 TravelMain Text Travel and Tourism Supplementary Reading A Future Role for Travel Management Unit 5 Food and Beverage(Ⅰ)Main Text Food Culture Supplementary Reading Early Chinese Food History Unit 6 Food and Beverage(Ⅱ)Main Text Food Safety at Temporary Events Supplementary Reading Contaminated Milk Powder Reveals Safety Issue Unit 7 Hotel related English(I)Main Text Three Important Departments of a Hotel Supplementary Reading China’S Budget Hotel Industry Is Booming as Tourism Grows Unit 8 Hotel-related English(Ⅱ)Main Text The History of Hotels：From Economic tO Extravagant Supplementary Reading Hostels Unit 9 Business ManagementMain Text Business Management in Canada Supplementary Reading Uncommon Loyalty Unit 10 Business MarketingMain Text The Marketing Management Supplementary Reading Top Five Ways to Sell Innovation Unit 11 NegotiationMain Text Negotiating Supplementary Reading Cross Cultural Negotiation Unit 12 LogisticMain Text A Brief Introduction to Logistics Supplementary Reading A Logistics Revolution Unit 13 TransportationMain Text The Transportation System in Australia Supplementary Reading The Subway System Unit 14 International ConferenceMain Text A Brief Introduction to APEC Supplementary Reading International Business Meetings。 Unit 15 International ExhibitionMain Text Historical Background of Expo Supplementary Reading China and Expo Unit 16 Sports TourismMain Text Sports Tourism Supplementary Reading Major Sport Events and Tourism Impacts Keys to Exercises 参考文献 |
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